For over a decade, I've guided brands in enhancing their visual identity to better connect with their clients.
I collaborate with startups and established businesses, future-proofing their designs to stand out in competitive landscapes. Creating inspiring successful brands that tell stories, engage with audiences and boost interaction.
Every great design begins with an even better story and creating a way to tell yours, is where I can help.

At my core, I believe great design transcends aesthetics—it blends functionality with impact to create engaging experiences that achieve real results. I prioritise delivering value within realistic budgets and timelines, ensuring each project aligns with your financial goals.

Design is exciting but let me handle the work, so you can enjoy the outcome!

My Services

  • When I talk about Creative Concepts, I’m referring to the core ideas that guide the look and feel of a design project. These concepts are the blueprint for transforming your vision into impactful visuals. I start by understanding your brand, goals, and audience. With this insight, I brainstorm and sketch out various themes and styles that align with your objectives.

    I then present these concepts to you, explaining the thought process behind each one. This isn’t just about showing designs; it’s about illustrating how each concept reflects your brand and speaks to your audience. This stage is collaborative, inviting your feedback to refine the ideas further.

    Choosing a creative concept isn’t just about picking a design you like; it’s about selecting a strategic direction that ensures all design elements are cohesive and on-brand. This approach strengthens your brand’s visual identity and makes the design process smoother.

    For you, this means we create designs that not only look great but also effectively communicate your message and engage your audience. By investing in strong creative concepts, we set the stage for successful, impactful designs that truly represent your brand.

  • When I offer Dedicated Design Consultancy, I’m providing personalised, ongoing support to elevate your brand’s visual identity. This means I’m not just working on individual projects, but becoming your go-to design partner. I immerse myself in understanding your brand, goals, and audience to deliver cohesive and strategic design solutions.

    This dedicated approach allows for consistent branding across all your materials, ensuring every piece of communication aligns with your vision and objectives. By having a deep, ongoing relationship, I can quickly adapt to your needs, provide faster turnarounds, and maintain a high level of quality and creativity.

    For you, this means having a reliable design expert who truly understands your brand and can continuously provide innovative solutions, helping you stand out in your market and effectively engage your audience. With dedicated design consultancy, your brand's visuals will be cohesive, impactful, and always aligned with your goals.

  • When I talk about Responsive Scalable Logo Design, I’m referring to creating logos that look perfect on any device or platform, from tiny mobile screens to large billboards. These logos adapt to different sizes and resolutions without losing their clarity or impact.

    By designing responsive scalable logos, I ensure that your brand maintains a consistent and professional appearance everywhere. This adaptability is crucial in today’s multi-device world, where your logo needs to be recognisable and effective across various digital and print mediums.

    For you, this means having a versatile logo that enhances your brand’s visibility and recognition, no matter where it appears. It ensures your brand looks sharp and professional at all times, helping you make a strong, lasting impression on your audience. This flexibility ultimately strengthens your brand’s presence and engagement across all channels.

  • When I talk about a Small Business Branding Identity Pack, I’m referring to a comprehensive set of design elements that define your brand’s visual identity. This pack includes a logo, colour palette, typography, business cards, letterheads, marketing materials, social media templates and other essential branding materials tailored to your business.

    By creating a cohesive branding identity pack, I ensure that every piece of your business communication is consistent and professional. This unified look helps build trust and makes your brand instantly recognisable.

    For you, this means having a polished, cohesive brand image that effectively communicates your values and stands out in the market. It’s a cost-effective way to establish a strong brand presence, attract more customers, and foster loyalty. With a well-designed branding identity pack, your small business will look more credible and professional, helping you make a lasting impression on your audience.

  • When I create a Brand Guidelines Document, I'm providing a comprehensive guide that outlines how to use your brand’s visual elements consistently. This document includes specifications for your logo, colour palette, typography, imagery, and other design elements. It serves as a reference for anyone working with your brand, whether that’s a collaborating company, a new hire or an exterior designer, ensuring consistency across all mediums.

    For you and your team, this means having a clear set of standards that maintain your brand’s integrity and professionalism. It helps prevent any misuse of your brand assets and ensures that all your communications are aligned and cohesive. With a well-defined brand guidelines document, your brand will appear unified and recognisable, building trust and making a stronger impression on your audience. This consistency is key to strengthening your brand’s identity and fostering loyalty among your customers. The ability to be able to easily share this and refer back to one golden set of agreed upon rules for your brand can elevate wasted time discussing concepts that are outside of your brands initial vision.

  • As a product designer, I specialise in streamlining processes through thorough Research and Development (R&D), comprehensive product and content research, and designing models in 3D rendering software. I analyse market trends, consumer behaviour, and competitor products to inform strategic design decisions.

    Using 3D rendering software, I create prototypes and visualise concepts to ensure optimal functionality, usability, and aesthetic appeal. This iterative design process allows for precise adjustments and testing before final production.

    Hiring me means integrating efficient workflows and enhancing product quality for your team. I provide actionable insights and innovative solutions that streamline operations and elevate product standards.

  • I'm passionate about creating visually compelling and sustainable solutions that align with your brand guidelines. Integrating your brand’s colors, typography, and visual elements ensures consistency and reinforces brand identity.

    Effective packaging not only communicates your brand’s story and values but also sets your product apart on shelves and online. Sustainable design is crucial to me, as it reflects a commitment to environmental responsibility and resonates with conscientious consumers.

    Through innovative thinking and attention to detail, I ensure packaging design enhances the overall sales impact. As they say, "we don't judge a book by its cover, but we do a product." Collaborating with your team, I aim to create packaging that not only catches the eye but also reflects your brand and product’s quality and values.

  • I collaborate closely with trusted agency partners I've worked with before. Together, we create tailored plans to enhance your social media reach and engagement, leveraging our combined expertise.

    I develop comprehensive strategies that optimise content scheduling, hashtag usage, and platform-specific techniques to maximise audience interaction. These strategies are informed by successful collaborations with agencies renowned for their innovative approaches and results-driven campaigns.

    By integrating these partnerships into your social media strategy, I ensure your brand’s message resonates effectively with your audience. This approach not only boosts engagement but also strengthens brand visibility and fosters community growth. Investing in a well-designed social media strategy with established agency partnerships is key to achieving sustained success in today’s competitive digital landscape.

  • Marketing Material Packs enhance your brand’s visibility across both print and web platforms. These packs can include:

    Brochures and Flyers: Informative and visually appealing print materials that highlight your products, Launch, Event or services.

    Banners and In-Store Content: Eye-catching visuals for events, promotions, and in-store displays, adaptable for both print and digital formats.

    Posters and Store installs: High-impact designs suitable for physical spaces and digital distribution.

    Digital Advertisements: Compelling visuals optimised for online campaigns across various platforms and screen sizes.

    These materials are designed to fit within your tight deadlines without compromising quality, ensuring timely delivery for your marketing teams campaigns. By aligning design with your brand’s identity and messaging, I ensure consistency and effectiveness across all channels. Let’s create a dynamic Marketing Materials Pack that meets your needs and exceeds your expectations.

  • Advertisement Campaigns, think of them as your brand’s hype squad! These campaigns are always vibrant, eye-catching showcases of your products or services, designed to make your audience smile and take notice. With a personal touch and reasonable pricing compared to big agencies, I ensure your brand shines brightly without breaking the bank. Let’s team up to create campaigns that captivate, connect, and ultimately boost your sales while spreading joy. Ready to make waves in the market? Let’s get started!

  • Product Mockup are just my magic previews of your product in action! These mockups bring your ideas to life with realistic visuals that help you visualise and showcase your product before it’s even produced. Tailored for small businesses and startups looking to make a big impact without the hefty costs of prototypes and Expensive photoshoots. Let’s collaborate to bring your vision to reality and impress your audience with stunning product presentations ready to sell directly on your online store.

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  • I bring your ideas to life with a splash of creativity! Using my skills in Adobe Illustrator, Photoshop, and even hand-drawing, I craft unique visuals that captivate and communicate your message effectively. Whether it's designing custom characters, vibrant logos, or eye-catching infographics, my illustrations make your brand stand out from the crowd. Let's turn your vision into stunning visuals that not only grab attention but also boost your brand's appeal!

  • I'm all about creating visually engaging layouts for magazines, books, and more. I blend text, images, and graphics to tell your story with style. Whether you need a captivating magazine spread, a polished annual report, or a sleek book design, I ensure your content not only grabs attention but also flows seamlessly. My skills with Indesign and great connections in the printing world mean we can hit your deadline within an agreed price point. Let's collaborate on designs that elevate your brand and leave a lasting impression!

  • Ask me about creating user-friendly interfaces (UI) and seamless user experiences (UX) that make navigating your brand's digital spaces a breeze... From intuitive websites and apps to engaging interactive prototypes, I use Figma to collaborate effortlessly with your team, ensuring every detail aligns with your brand's vision and keep it within ether your current brand guidelines or we can create some together first. Whether it's crafting sleek mobile interfaces, user-centric web designs, or optimising the overall user journey, my expertise ensures your brand will look and act as crisply online as possible. Let's create designs that not only look great but also work like a charm!

  • Website design is my expertise, a comprehensive process that transforms your digital presence into a powerful brand asset. First, we establish the purpose and objectives of your website through stakeholder interviews and user feedback workshops. Researching similar projects for inspiration guides our direction.

    Next, we meticulously identify current assets and audit what's needed for the site, defining primary objectives using frameworks like MOSCOW, it stands for “Must-have, Should-have, Could-have, and Won't-have..” Audience segmentation and content planning ensure tailored communication.

    In the creation phase, we develop a sitemap and wireframes to structure the site, refining with stakeholders before the initial build. UX testing ensures seamless navigation and functionality integration. Content curation and accessibility testing follow, ensuring inclusivity.

    Launching involves final refinements, deploying communication plans, and ensuring all legal requirements like cookie policies are in place. Post-launch analytics measure effectiveness, guiding ongoing improvements.

    Let's collaborate to craft a website that not only meets your goals but also enhances your brand's digital footprint with impact and precision!

Testimonials,
because don’t just take my word for it

Featured Work

Website design and development for a boutique plant shop in Clinton Hill, New York.

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